Of course, you can do some different things to help your site get better rankings, but the search engine optimization tips described below will give you a solid and reliable system that is 100 percent safe (i.e. without running the slightest risk of getting a Google penalty) and, above all, it works.
1. Page titles and description Page titles Page names are a very important part of SEO so it is the first thing on my list.
In recent months, my findings have shown that page names are more relevant than ever, particularly for Google SEO. The main features of an optimized page name are: Every page must have a clear page name that accurately describes the page material.
Be concise and descriptive.
Let the user know what the page is about Home Page Title: the name of your homepage may include your website / company title and other important information, such as your business ‘ physical location or perhaps some of its main objectives or offers.
2. Permanent connection arrangement The structure of permalinks is a term used to characterize the design of URLs for web pages (categories / tags) or individual website publications.
It’s shown in the address bar of the browser and in the search results (under the domain name).
3. Breadcrumbs Make sure all of your internal pages have a navigation route. An exploration path is a collection of links at the top of the page which make navigation easier. If you use WordPress, a browsing route can be built through several free add-ons.
4. External links Once we’re talking about external links, we’re referring to links inside a website that lead to other web pages, that is, not external links.
When you click on the link to the “improve strength” anchor in the following example, you will be redirected to a web page with the site for more information on how best to increase the best intensity of the training.
5. Text structure and use of H1, H2 and H3 Don’t just publish portions of the text on your web without a simple format first. It is not suitable for customer experience, and undermines its attempts to automate the search engine.
General guidelines for coding a page or document on your site: Use H1 tags for your article’s title Use H2 tags for your article’s main titles.
Using bold and italic to catch users attention.
For all of your headers do not use H2 tags Write modest paragraphs Use an easy-to-read font size Always remember the user experience when formatting your message. Can the user simply look at the website to define the principal parts of his article (H2 tags)? Is the text easy to read on any device (smartphones, Apple iPad, tablets with Android, etc.)?